How to Boost SEO With Google Search Console?
How to boost SEO with Google search console? If you are looking to find this answer then you are at the right place. But before beginning to boost SEO with Google search console it is very important to know everything about GSC. In this case let us help you to understand what the Google search console is. 1. What Is Google Search Console? Google search console is known as one of the powerful free tools that help you to know your overall website performance/data on search engines. This means how google views your website and helps in optimizing its organic performance. In other words it helps in viewing your referring domains, mobile website performance, rich search results, and highest-traffic queries and pages. Google search console about your website will include: keyword rankings click-through rates impressions Google crawler indexing information potential security issues Backlinks Google search console, for some people, is not known by this name. It is mainly because the other name is Google webmaster search console. But do not get confused with two different names, it is one free tool and hence it is designed to perform comprehensive data on the site search engine ranking. It provides insights into how a website is performing in organic search and also adjusts the site in the Google index. It is very important to optimize your business and to rank on top of SERPs. It is because if you are looking to grow your business presence then you must be at the first rank on top of SERPs. Businesses here find experts to take command of their business. However when you search for the top 10 digital marketing companies in India then you can connect with the best ones and it is Digital Brain Media. We hold expertise in delivering the best result and also making the brands flourish. There are different benefits with which Google search console comes. However, all we need is to walk with its definite steps and hence let us take you to all of those- 2. Different Tips To Rank Your Website Easily 2.1 Add website to Google search console When you want to add your website to the Google search console, you need to follow some simple steps. Let us help you to understand these. Here all you need is to simply go to the Google Search Console website and click on the Start Now button. There you will be asked to log in to your Google / Gmail account. Once done then you will be asked to enter your website. Google search console gives 2 techniques for website verification, which include the domain name or URL prefix. We recommend using the URL prefix technique because it affords more flexibility. Make a note that here Google considers HTTP and HTTPS as two protocols. However, you need to be sure that you enter the correct URL of your website Google starts tracking data as soon as you add your website to GSC and when it is verified that you are the site owner. a. Verify your site on GSC GSC can help you to access your website’s confidential website or the app performance. Therefore in the beginning you have to verify that you own the website/app. After verification, you can easily access your website information. But remember verifying here will not affect the page rank or the performance in the Google search console. Now if you are looking for how you can verify the below mentioned are the GSC verification methods. b. GCS verification process- With the help of HTML file upload, this means you need to upload a HTML file to the desired location of your website. Go to the domain name registration process for example GoDaddy, and then verify your site directly to GSC. Add a meta tag to the head section of a specific page HTML code. Copy the google analytics tracking code that is present on your website. To do this you need to take edit permission from Google analytics. Copy the google tag manager snippet code associated with your website c. GSC for users & owners Owners Users As an owner, you will have full control of the Google search console. This means you can add and remove other users, change settings, see all data and easily access all tools. For users, they can see all data but take a few actions, but they cannot add any new users. As a verified owner you will get complete authority to handle all requests with GSC. Users who have full authority can see complete data. Whereas in the case of users who have limited authority can view only a few. d. GSC Dimension & Metrics What is a Google search console query? Google search console query will help you to know if your website contains any queries. This means if users have reached you for any query. What is CTR? CTR is known as click-through rate and it is click divided by the impression generated and multiplied by 100. Let us help you to explain with an example- If your post has gained 20 searches and generated 10 clicks then CTR will be 50%. What is Impression? When your website URL appears in search engines, then it generates an impression. What is a click? As a user, if you are clicking any link on google then it will help you to redirect to the respective website. However when a user clicks a link within a google search that runs a new query, but that is not counted as a new click. What is the average position? Average position defines the ranking of your page or pages of your website. 2.2 Adding XML sitemap An XML sitemap is a way for website owners to inform search engines approximately all of the pages that exist on their website. It additionally tells search engines which links to your website are more crucial than others. Adding an XML sitemap to your website enables search engines to better
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